红瑞徕是云南白药旗下的高端凤庆滇红茶品牌。以下是其详细介绍:
品牌背景:2010年,云南白药接手成立于1939年的滇红茶创制企业云南省凤庆茶厂,成立云南省凤庆茶厂有限公司,同时成立云南白药天颐茶品有限公司创立红瑞徕品牌,致力于打造高品质滇红茶。
原料选取:精选云南省临沧市凤庆县海拔1700米-2100米高山带生态茶园的茶叶,如传奇1958选用70年以上高香型大叶良种老树乔木鲜嫩芽叶,采用一芽一叶的标准形制。
制作工艺:传承凤庆茶厂70余年制茶经验和工艺,融入百年白药健康理念及科技,严格秉承凤庆滇红茶古法20道工艺精炼而成,由有40余年滇红茶制作经验的大师监制。
产品特点:茶叶外形紧结肥壮,色泽乌润,金毫特显;汤色金红透亮,蜜香浓郁高长;口感浓强醇厚,温而不燥;叶底舒展,柔软红匀。
代表产品:传奇1939凤庆滇红工夫红茶,精选70年以上大叶良种老树乔木鲜嫩芽叶为原料,采用一芽二叶的标准形制,口感鲜浓甘醇。节节高凤庆滇红工夫红茶,原料为30年以上高香型大叶良种老树乔木茶鲜嫩芽叶,外形紧直雄壮,口感鲜浓甘醇,回味甘爽。
所获荣誉:2012年8月,红瑞徕凤庆滇红茶荣获“国饮杯”全国茶叶评比一等奖;2016年,“红瑞徕”红茶获2016年度匠心品牌;其产品“百鸟朝凤”曾作为国礼,被云南省政府赠与2015年到访云南的英威廉王子。
Hongruilai is a high-end Fengqing Yunnan black tea brand under Yunnan Baiyao. Here is a detailed introduction:
Brand Background: In 2010, Yunnan Baiyao took over Yunnan Fengqing Tea Factory, a Yunnan black tea creation enterprise established in 1939, and founded Yunnan Fengqing Tea Factory Co., Ltd. At the same time, Yunnan Baiyao Tianyi Tea Products Co., Ltd. was established to create the Hongruilai brand, dedicated to creating high-quality Yunnan black tea.
Raw material selection: Selected tea leaves from ecological tea gardens in Fengqing County, Lincang City, Yunnan Province, with an altitude of 1700-2100 meters. For example, in 1958, Legend selected fresh and tender buds and leaves from high-quality large leaf trees with a high aroma of over 70 years, using a standard shape of one bud and one leaf.
Production process: Inheriting more than 70 years of tea making experience and craftsmanship from Fengqing Tea Factory, incorporating a century old concept and technology of white medicine health, strictly adhering to the 20 refined processes of Fengqing Dianhong tea ancient methods, supervised by masters with more than 40 years of experience in Dianhong tea production.
Product features: The tea leaves have a tight and plump appearance, a dark and smooth color, and prominent golden hairs; The soup has a bright golden red color and a rich and long-lasting honey aroma; Strong and mellow taste, warm but not dry; The bottom of the leaves is stretched and soft, with a uniform red color.
Representative product: Legendary 1939 Fengqing Dianhong Gongfu Black Tea, selected from fresh and tender buds and leaves of over 70 years old large leaf trees and trees, using a standard shape of one bud and two leaves, with a fresh, rich and mellow taste. Jiejie Gaofengqing Dianhong Gongfu Black Tea is made from fresh and tender buds and leaves of high-quality old tree and tree tea with a high aroma of over 30 years. It has a tight and strong appearance, a fresh and rich taste, and a refreshing aftertaste.
Honors received: In August 2012, Hongruilai Fengqing Dianhong Tea won the first prize in the "National Drinking Cup" national tea competition; In 2016, "Hongruilai" black tea won the 2016 Craftsmanship Brand Award; Its product "Hundred Birds Paying Homage to the Phoenix" was once presented as a national gift by the Yunnan Provincial Government to Prince William, who visited Yunnan in 2015.